29 loads (This package contains 29 uses as measured to 2nd line on the cap). Ultra concentrated (1.56 oz dose vs. 2 oz dose of SEG Essentials laundry detergent). HE: Safe for all machine types. When you are looking for great value, SE Grocers offers products that you can rely on everyday. Contains no phosphates. We would like to hear from you. Your satisfaction matters, and we hope you'll share your thoughts with us. Either call us at 1.866.946.6349 or let us know at your local store. Check locally bottle. May not be recyclable in your area.